I'm putting this out for comment. Please feel free to make any suggestions you feel worthwhile.
I have come to understand the dilemma of trying to put in place a community project. It is easy to gain support - a small number of people will always be found to help and support the project. The critical factor is broad engagement. How do you not only inform the whole community about the project but engage them to the extent that they are willing to express a genuine level of interest. Without that broad support the project goes nowhere.
And so I move on to the next phase of my project - community engagement. And I would like to ask for your help. Below is the messaging that we are putting together in an endeavour to broadly engage my local community for our NGA project (through a variety of means). This has been compiled from comments received from the existing supporters as well as my own thoughts and experiences and, of course, those other rural activists with whom I have the pleasure of engaging. I'd like to ask for your thoughts now, as well. Am I missing anything? Am I misrepresenting anything?
All input will be very gratefully received!
LECB (Lane End Community Broadband) will deliver a new & improved broadband service
* Superior bandwidth to allow access to all Internet information & services
* Next generation telephony solution
* Freeview digital TV service (possible to include in the package)
* Access to a wide variety of Internet-based applications (e.g. BBC iPlayer HD, SkyPlayer, XBox Live, Online Banking etc.)
* Potential for a new range of public services (Telecare - healthcare via the Internet, eGovernment)
No need for a BT connection
* One line for Broadband, telephone & (potentially) Freeview TV
* Retention of your existing phone number
* Potential for future integration with your mobile phone
A more reliable service
* Our network will be the latest technology, unlikely the copper plant that BT uses that is more than 100 years old
* It is far less likely to go wrong
* If it does, fixes will be done far more quickly as we will only serve our community
A less costly alternative
* LECB aims to offer this package at around the same, or even less, than you currently pay
A service that will be available to everyone
* We will offer a limited speed, entry-level service that will be available free of charge for those who cannot afford a broadband service
* Digital inclusion is vital for the future of our community and our country
Protect the Future for your Family
* This will be a flagship project that will be used by generations to come
* It will increase the visibility of the Lane End community
* Next generation broadband services can increase the value of your house